PoV that I use is adults aged 20–50 years old and living in the city who love to travel around the world and need to rent a car to use on their vacation to have less price than a taxi.
Form the PoV, I can get a problem statement by analyze the insight and need form the user using Needs and Cause
After knowing the problem in problem statement, i create HMW to make more define the problem and how to solve it.
To more define the user, I create the User Persona and User Journey Map for more knowing the user target of the apps so i can create a flow for the app based on the User Persona and Journey Map
After making a prototype, testing was carried out to get a user experience of the design that I had made, whether it had met the needs of the user or not so that it was known whether there were still problems arising from the prototype. To do testing there are scenarios and tasks that participants must do. Here are the scenario and tasks.